So, are you looking forward to the Best Tour Operator Software in 2024?

Today we are going to discuss the Best Tour Operator Software of 2024 in depth. 

Technology has emerged as a key success factor in the evolving travel industry. Tour operators play an important role in creating memorable journeys for their clients, whether they manage small groups or large-scale travel agencies. 

But before we dive into an article, I was wondering if you are thinking of creating a travel and tour booking website within minutes, without any hassle of coding and hiring highly paid developers?

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Little things can matter when you are about to start a travel blog like using the Best Tour Operator Plugin that allows you to create a travel website within minutes versus spending money on hiring highly paid developers and consuming weeks of time

You can explore and test the best travel agency themes and templates to find the one that perfectly aligns with your website. This way, you can ensure your website suits your needs and preferences seamlessly.

The efficiency with which these experiences are planned, managed, and delivered can make or break a travel company. This is where tour operator software comes in, and the purpose of this blog is to shed light on its immense importance in the travel industry.

As the travel industry evolves in 2024, we are here to provide you with actionable insights. We will not only discuss the significance of tour operator software, but we will also walk you through the dynamic landscape of options available. 

Our mission is to assist you in navigating this complex terrain, ensuring that you are well informed and prepared to make decisions that will help your travel business succeed. So, let us get started!

You might be interested: How to Create Travel Booking Site with WordPress: (Master-Guide)

What is Tour Operator Software?

Tour operator software is the backbone of modern travel businesses, streamlining operations, improving customer experiences, and driving growth. But what exactly is it, and why is it so important in the travel industry?

Tour operator software, at its core, is a comprehensive solution designed to assist travel companies in efficiently managing their day-to-day operations.

It includes a wide range of tools and features that make tasks easier, such as itinerary planning and booking management, as well as accounting and customer communication. 

Best Tour Operator Software in 2024

Here is an expanded list of features for each of the top 10 tour operator software in 2024 to provide a comprehensive overview:

1. WP Travel

WP Travel ;Best Tour Operator Software,  Best travel booking WordPress travel plugin, travel management system,

Looking for a reliable travel plugin or the best tour operator software for your WordPress website? Look no further than the WP Travel Plugin.

WP Travel is the best WordPress travel plugin, the best travel and tour operator software, and a free powerful travel engine (available in the WP Travel PRO version with additional features) for making customized travel agency or tour operator websites on WordPress in minutes!


  • Booking and Inventory Management
  • Payment processing with multiple gateway options
  • Multilingual and Multi-currency support
  • Partial Payments
  • Tour Extras
  • Travel Guide
  • OnPage Booking
  • Advanced Gallery
  • Coupon and discount Management
  • WP Travel Android Application
  • Enhanced User Experience with interactive trip maps
  • Advanced calendar view for booking management
  • SEO-friendly structure
  • User reviews and ratings system
  • Mobile responsiveness
  • Custom forms and fields for bookings

The detailed features of WP Travel are discussed below:

Booking and Inventory Management

WP Travel’s booking and inventory management features offer tour operators a comprehensive solution for efficiently managing reservations, real-time availability, booking confirmation, booking calendar, resource availability, customizable itineraries, and providing an easy booking experience to their customers.

Payment Processing With Multiple Gateway Options

WP Travel provides Payment Processing with a variety of gateway options to ensure flexibility and convenience for both tour operators and customers.

This flexibility improves the overall booking experience, potentially leading to higher conversions and customer satisfaction for your tour operator business.

Multilingual and Multi-currency support

WP Travel recognizes the importance of serving a global audience, offers robust multilingual and multi-currency support to meet the diverse needs of travel businesses and empowers travel businesses to reach a global audience and provide a seamless booking experience for customers around the world.

Partial Payments

The Partial Payment feature enables customers to pay a portion of the total cost as a deposit during booking and pay the remainder later.

This feature, available in WP Travel Pro or as an add-on in the standard version, allows travel agencies to offer more flexible payment options.

Tour Extras

Tour extras are additional options or services that you can offer to your customers during the booking process of a tour or trip.

These extras could include things like meal plans, guided tours, equipment rentals, insurance, or special activities.

Travel Guide

The Travel Guide feature helps to enhance the travel experience by providing detailed and useful information about destinations, attractions, and other travel-related subjects.

This feature is particularly valuable for travel agencies and tour operators using the WP Travel plugin on their WordPress websites.

OnPage Booking

The OnPage Booking feature in WP Travel is a highly efficient and user-friendly tool designed for WordPress-based travel websites. This feature allows users to easily book their travel arrangements directly from a single page, significantly streamlining the booking process.

The OnPage Booking system integrates seamlessly into a website, offering customers a quick and hassle-free way to reserve their trips. 

Advanced Gallery

WP Travel Advanced Gallery is an exciting module included in the WP Travel Pro plugin that allows you to add more informative gallery items such as audio, video (via URL), and images.

Admin can promote their trips with as much information as they want, with no restrictions on the number of audio, video, and gallery items they include. 

Coupon and discount Management

WP Travel’s Coupon and Discount Management feature is a useful and easy-to-use tool for WordPress-powered travel websites.

It enables site administrators to easily create and manage a variety of discount and promotional coupons to attract more customers.

Users can specify discount criteria, such as the minimum trip cost, the validity date range, and coupon usage limits. 

WP Travel Android Application

The WP Travel Android Application is a mobile app designed for travel agencies and tour operators to supplement the WP Travel plugin for WordPress.

The app offers real-time notifications and updates, improving the overall travel booking experience while seamlessly integrating with the WP Travel plugin’s features on the WordPress website, ensuring consistent and efficient management of travel services.

Enhanced User Experience with interactive trip maps

WP Travel’s interactive trip maps feature improves the user experience by making trip planning easier. It seamlessly integrates dynamic maps, allowing users to view itineraries, points of interest, and routes.

Travelers can easily click and explore destinations, making informed decisions and creating personalized experiences.

Advanced calendar view for booking management

The calendar feature of WP Travel simplifies booking management on WordPress travel websites. It offers an intuitive, visually appealing calendar layout with drag-and-drop functionality, real-time updates, and customizable options for easy booking availability, occupancy, and reservation tracking.

This feature streamlines resource allocation and enhances the user experience for both site owners and travelers.

SEO-friendly structure

WP Travel offers SEO-friendly structure by providing customizable URL structures, meta tags, and schema markup for destinations, tours, and itineraries.

It ensures that the travel content is easily discoverable by search engines, improving the website’s search engine rankings and visibility, ultimately driving more organic traffic to your travel site. 

User reviews and ratings system

WP Travel empowers travel websites with a user review and rating system. This feature allows travelers to share their experiences and opinions about destinations, accommodations, and activities, enhancing trust and providing valuable insights for potential visitors. 

Mobile responsiveness

Mobile responsiveness is one of the key features of WP Travel, which ensures that your travel website looks and functions seamlessly on various mobile devices, such as smartphones and tablets.

This feature optimizes the user experience for visitors accessing your site on smaller screens, making it easy for them to browse and book tours or travel packages on the go. 

Custom forms and fields for bookings

The custom forms and fields feature in WP Travel allows users to tailor their booking experience by creating personalized booking forms with specific fields.

This functionality enables businesses in the travel industry to gather relevant information from customers during the booking process.

By customizing these forms, WP Travel allows travel website owners to enhance customer engagement and satisfaction by offering a more personalized and streamlined booking experience. 

2. Tourwriter


  • Custom itinerary creation tools
  • Supplier management and database
  • Integrated accounting and invoicing
  • Automated client communication
  • Detailed customer profiling and CRM tools
  • Drag-and-drop itinerary builder
  • Real-time pricing and availability updates
  • Multi-currency and language support
  • Extensive reporting and business insights

3. TrekkSoft


  • Online booking and reservation system
  • Mobile app for on-the-go management
  • Payment processing capabilities
  • Channel management for distribution
  • Gift card and voucher support
  • Real-time availability and scheduling
  • Customer review and feedback system
  • Resource and inventory management
  • Marketing and SEO tools



  • Inventory management system
  • Booking and payment processing
  • Multi-platform integration 
  • Customizable booking forms
  • Automated email and SMS notifications
  • Detailed customer management and CRM
  • Gift certificates and coupon options
  • Real-time reporting and analytics
  • Staff scheduling and management tools

5. Rezdy


  • Real-time booking and scheduling
  • Channel management for resellers
  • Intuitive user interface
  • Customizable booking widgets
  • Integration with social media platforms
  • Mobile-friendly design
  • Automated confirmation and reminder emails
  • Comprehensive reporting and insights
  • Flexible pricing and discounting options

6. WP Travel Engine


  • Extensive customization for trip packages
  • Efficient booking inquiry management
  • Integration with major payment gateways
  • Group booking and management features
  • Customizable booking forms
  • Automated email communications
  • Inventory and availability management
  • Sales reports and analytics

7. Peek Pro


  • A customizable online booking system
  • Automated email marketing
  • Resource and staff management
  • Real-time analytics and reporting
  • Integration with TripAdvisor and Viator
  • Dynamic pricing and promotions
  • Customer feedback and review collection
  • Advanced security features

8. Bokun


  • Extensive distribution network access
  • Product and price management tools
  • Easy-to-use booking widget
  • Customizable vouchers and gift cards
  • Multi-currency and language support
  • Automated payment and invoicing
  • Sales and revenue reports

9. TourCMS


  • Comprehensive sales and marketing tools
  • Detailed customer database and CRM
  • Integration with third-party applications
  • Multi-channel distribution management
  • Automated communication and notifications
  • Packaging of tours and activities
  • Advanced reporting and business intelligence
  • Flexible payment and cancellation policies

10. Toursys


  • Booking and reservation management
  • Customizable tour packages
  • Customer relationship management
  • Reporting and Analytics
  • Multi-language support
  • Online payment gateway integration
  • Automated email and SMS notifications
  • Supplier and inventory management
  • Real-time dashboard 

These detailed features provide a clearer picture of what each software has to offer, allowing tour operators to select the best fit for their specific requirements.

When selecting travel software, several factors must be considered, including budget, scalability, and customer support.

Each of these is critical to ensuring that the software you select meets your current requirements and can expand with your business.

Which is the Best Tour Operator Booking Software?

WP Travel is the best and most popular WordPress travel and tour plugin to create a fully functional travel booking website, released in 2018, that aims to improve both the management aspect for site owners and the booking experience for customers. 

Tour Operator Software Features

  1. Booking Management: Tour operators deal with a lot of bookings daily. The software helps to organize and track these reservations properly, reducing the risk of overbooking and ensuring a smooth booking process for customers.
  1. Itinerary Planning: Providing detailed itineraries for travelers is a fundamental task. Tour operator software allows businesses to create and customize itineraries, making it easy to design unique and engaging trips.
  1. Inventory Management: Managing available resources such as trips, counted bookings for inventory,display out-of-stock options, and many more. Software provides real-time visibility into inventory levels, allowing for efficient allocation and optimization.
  1. Customer Relationship Management (CRM): Building and maintaining strong relationships with customers is essential for repeat business. CRM tools in tour operator software help track interactions and preferences, enabling personalized services and marketing efforts.
  1. Financial Management: Keeping track of finances, including invoices, payments, and reporting, is made more manageable with integrated accounting features. This ensures financial transparency and accuracy.
  1. Online Booking and E-Commerce: Tour operator software often includes features for creating and managing online bookings and payments, enhancing customer convenience.
  1. Analytics and Reporting: Software offers reporting and analytics tools to assess business performance, identify trends, and make informed decisions.

In recent years, the travel industry has experienced significant changes, particularly in how tour operators manage and organize their operations. The introduction of tour operator software has been revolutionary, providing tools to automate, optimize, and improve the overall travel experience for both operators and their customers.

Here are some of the most important trends in tour operator software that are shaping the future of travel.

  • Integration of AI and Machine Learning.
  • Mobile optimization
  • Cloud-based Solutions
  • Focus on Responsible and Sustainable Travel
  • Enhanced data security
  • Customization and Personalization
  • Integration capabilities
  • Virtual and Augmented Reality Previews

These points shift toward more intelligent, user-friendly, and integrated software solutions in the tour operating industry. As technology advances, these trends will evolve even further in efficiency in the travel industry.

Why Use Tour Operator Software?

  1. Efficiency: It streamlines operations, reducing manual workloads and the risk of errors. This efficiency translates into cost savings and improved productivity.
  1. Enhanced Customer Experience: By facilitating itinerary personalization, seamless bookings, and prompt communication, software enhances the overall customer experience, leading to higher satisfaction rates.
  1. Scalability: As travel businesses grow, software can adapt to changing needs, making it a scalable solution that accommodates expansion.
  1. Competitive Advantage: In a highly competitive industry, having the right tools can set you apart. Tour operator software enables businesses to stay updated and responsive to market demands.
  1. Business Insights: The data collected and analyzed by the software provides valuable insights into customer behavior, booking patterns, and financial performance, empowering better decision-making.

How to Pick the Best Online Tour Booking Software?

While tour operator software has many benefits, it is critical to emphasize the importance of selecting the right software for your specific needs. Here are some of the reasons why making the right decision is critical:

So, the following are the features that need to be noted while picking the Best Online Tour Booking Software;

1. Customization

Not every tour operator software solution is the same. Choosing the right one allows you to customize the software to meet the specific needs of your company, ensuring optimal functionality.

2. Cost Efficiency

Investing in software that is appropriate for the size and complexity of your business prevents unnecessary spending on features that are not required, maximizing cost efficiency.

3. Scalability

The right software should be able to grow alongside your company. Choosing scalable software ensures that your system will not discard your operations as they grow.

4. User-Friendly Interface

Simple software can be quickly adopted by your team, cutting training time and increasing efficiency.

5. Reliability and Support

Ensure the software provider offers reliable customer support and maintenance services, as technical issues can disrupt your operations if not addressed properly.

6. Integration

Compatibility with other tools and systems you use, such as accounting software or online booking platforms, can streamline operations and data management.

7. Security

Travel businesses handle sensitive customer data and financial transactions. Choosing software with robust security features protects your clients and your reputation.

8. Feedback and Reviews

Research and read user reviews and testimonials to gain insights into how well the software performs in real-world scenarios

9. Long-Term Investment

Think of your choice as a long-term investment. The right software can provide a competitive edge and contribute to the long-term success of your travel business.

Choosing the right software, such as WP Travel, can make all the difference in efficiently managing your tour operations and delivering exceptional experiences to your clients.

So, in this way, we can Pick the Best Online Tour Booking Software precisely.

Who Uses Tour Operator Software?

Tour operator software is primarily used by travel industry businesses and professionals who organize and manage vacation packages and tours. This includes the following:

  • Tour Operators
  • Travel Agencies
  • Destination Management Companies
  • Activity Providers
  • Event Planners
  • Corporate Travel Managers
  • Specialty Travel Managers

What is the difference between a Tour Operator and a Travel Agent?

The main difference lies in their roles in the travel booking process: tour operators create and provide holiday packages, while travel agents sell those packages among other travel services and offer personalized advice to travelers.

A tour operator creates, organizes, and sells holiday packages directly to consumers or through travel agents. These include a combination of travel elements such as tours, accommodations, transfers, and flights. 

Tour operators often specialize in certain destinations or types of travel, like adventure tours, luxury travel, or group tours. They have direct contracts with hotels, airlines, and other service providers to package these components together.

Tour operators ensure the quality and smooth operation of the holiday packages they offer by handling plans and providing customer support for the services included in their packages.

A travel agent acts as a bridge between travelers and service providers like tour operators, hotels, and airlines. Travel agents provide advice, information, and make reservations on behalf of their clients. 

Travel operators book individual travel components or sell complete holiday packages provided by tour operators. Travel agents use their knowledge and expertise to recommend destinations, accommodations, and activities based on their clients preferences, needs, and budgets.

They also offer additional services such as itinerary planning, travel insurance, etc.

What is an Online Tour Booking Software?

Online tour booking software is a digital tool created to simplify the process of reserving and managing tours and activities offered by tour operators and travel businesses. It allows customers to explore available tours, select preferred dates and times, and make secure online reservations. 

Additionally, it provides tour operators with features like real-time availability management, customizable booking forms, and automated notifications. Also, it supports secure payment processing and offers reporting and analytics. 

This technology not only enhances the convenience of booking for customers but also streamlines operations for tour providers in the travel and tourism industry.

Lastly, online tour booking software enhances the efficiency and convenience of booking tours and activities for customers while offering valuable tools for tour operators to manage their operations effectively.

It’s a powerful tool in the travel and tourism industry, improving the overall customer experience.

Top Modules of Tour Operator Booking Software

The top modules or components commonly found in online travel booking software are discussed below:

  • User Registration and Management
  • Search and Booking Engine
  • Payment Gateway Integration
  • Inventory Management
  • Content Management System (CMS)
  • Booking Confirmation and Notifications
  • Reviews and Ratings
  • Admin Dashboard
  • Search Filters and Sorting
  • Multi-Language and Currency Support
  • Customer Support and Help Center
  • Booking History and Itinerary Management
  • Social Media Integration
  • Third-Party Integrations
  • Reporting and Analytics

Online travel booking software provides travelers with a user-friendly experience while conducting operations for travel providers.

What is a Travel Management System?

A travel management system is a comprehensive software solution that enables businesses and organizations to manage and optimize their corporate travel arrangements. This technology is essential for managing various aspects of business travel, including cost-effectiveness, compliance with company policies, and a smooth employee experience. 

A travel management system helps to reduce travel-related costs, ensuring safety, comfort, and convenient business trips. It makes the complex travel process simple, reduces costs, boosts employee satisfaction, and provides valuable information for strategic decision-making.

What are some tips for building a package tour website?

Some tips for building a package tour website are listed in points:

  • Understand your target audience’s preferences and interests.
  • Use high-quality images and engaging descriptions to showcase your packages and highlight the unique features and experiences each package offers.
  • Provide comprehensive itineraries for each package, including destinations, activities, and durations.
  • Display transparent pricing, including what’s included and any additional fees.
  • Implement an easy-to-use booking system with a simple, intuitive interface.
  • Encourage satisfied customers to share their experiences.
  • Optimize your website for search engines (SEO) to improve visibility in search results.
  • Ensure your website is mobile-friendly, as many users browse and book on smartphones and tablets.
  • Offer excellent customer support through multiple channels, such as chat, email, or phone.
  • Link your website to social media profiles to promote packages and engage with potential customers.
  • Keep your website current with the latest package details, availability, and pricing.
  • Ensure the security of customer data and payment information by using trusted and secure payment gateways.
  • Collect feedback from customers to identify areas for improvement and continuously improve your packages and services based on customer input.

Learn more: How to Create Travel Booking Site with WordPress: (Master-Guide) 


Which is the best B2B travel agency software?

WP Travel is the best software for both B2B and B2C travel agencies and is known for its user-friendliness, versatility, and customization options.

What is the best software to create a website without coding?

The best software to create a website without coding is WordPress with the WP Travel plugin. WP Travel is a powerful and user-friendly plugin designed specifically for creating travel and tour-related websites without requiring extensive coding knowledge.

Which is the best tour operator software in 2024?

The best tour operator software in 2024 is WP Travel, a powerful and versatile plugin specifically designed for WordPress websites, making it a popular choice among tour operators and travel businesses.

Who provides the best online booking software?

WP Travel is the best online booking software for travel-related businesses, offering a user-friendly and feature-rich WordPress plugin that empowers tour operators and agencies to efficiently manage bookings and reservations.

What’s the best software to build an Airbnb-style website?

WP Travel is the best software for building an Airbnb-style website, as is Expedia.


After considering these features, WP Travel emerges as the best option. It is not only reasonably priced, but it is also scalable to accommodate the growth of your travel business.

WP Travel is also well-known for providing excellent customer support, ensuring that you get help whenever you need it.

Overall, WP Travel outperforms in all of these critical areas, making it the best choice among travel software options.

We discussed key considerations when selecting the best tour operator software. Remember, the right software can really make a difference in how your business runs and grows.

It’s worth taking the time to look at the options we’ve discussed and see which one fits your needs the best. Investing in good software now can pay off big in the long run for your business.

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